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Privacy and Security


Strickly Boarding Company collects customer information to improve your overall shopping experience. We respect your privacy and are committed to maintaining and using this information responsibly. Except as otherwise mentioned below, this privacy policy only addresses the use and disclosure of information we collect from you on our website. By visiting stricklyboarding.com you are accepting the practices described in this privacy policy.

Our site allows you to buy products and services, enter contests, receive special discounts, fill out surveys, and receive newsletters, e-mails or other promotional information from us. We use the information that we collect about you to fulfill your product and service purchases and to create a more personalized online experience. This is just a brief overview, so please read on for more details about our Privacy Policy. This Policy may change from time to time, so please check back periodically.

Except as otherwise discussed in this Privacy Policy, this document only addresses the use and disclosure of information we collect from you online. For some services, we either collect and transfer personal information to a service provider you have selected, as with shipping your and processing your payment transaction. We encourage you to ask questions and to be very cautious before you disclose your personal information to others.

Questions regarding this Policy should be directed to info@stricklyboarding.com, or may also be contacted directly at the following address:

Attn: Privacy Compliance Officer
Strickly Boarding Company, LLC
630 South Cedros Avenue
Solana Beach, CA 92075

This Privacy Policy will explain the following regarding use of our site:

1.    What information does Strickly Boarding collect from you?

2.     Where do we collect information from you and how do we use it?

3.     With whom do we share your information?

4.     How can you update or correct your Personally Identifiable Information?

5.     What are your choices regarding collection, use, and distribution of your information?

6.     What security precautions are in place to protect against the loss, misuse, or alteration of          your information?

7.     A special note about children's privacy

8.    You should carefully review privacy policies of any third party sites accessible from Strickly          Boarding

9.     Contacting Strickly Boarding about privacy questions or concerns

10.  Privacy Policy changes

1.     What information does Strickly Boarding collect from you?

In order to better provide you with numerous products and services, Strickly Boarding collects two types of information about its visitors: Personally Identifiable Information and Non-Personally Identifiable Information. Our primary goal in collecting information from you is to provide you with a smooth, efficient, and customized experience while using our site.

Personally Identifiable Information

This refers to information that lets us know the specifics of who you are. Personal information is requested when you order a product or service, enter contests or sweepstakes, fill out surveys, and send us feedback. For example, this information might include your name, billing address, shipping address, telephone number, e-mail address, credit card or other payment information, and product details. With this information, Strickly Boarding can fill your orders and better provide you with personalized services.

Non-Personally Identifiable Information

This refers to information that does not by itself identify a specific individual. We gather certain information about you based upon where you shop on our site in several ways. This information is compiled and analyzed on both a personal and an aggregated basis. For example, this information may include the Web site's Uniform Resource Locator ("URL") that you just came from, which URL you next go to, what browser you are using, and your Internet Protocol ("IP") address. A URL is the global address of documents and other resources on the World Wide Web. An IP address is an identifier for a computer or device on a Transmission Control Protocol/Internet Protocol ("TCP/IP") network, such as the World Wide Web. Networks like the Web use the TCP/IP protocol to route information based on the IP address of the destination. In other words, an IP address is a number that is automatically assigned to your computer whenever you are surfing the web, allowing web servers to locate and identify your computer. Computers require IP addresses in order for users to communicate on the Internet, browse and shop.

2.     Where do we collect information from you and how do we use it?

Our primary goal in collecting personal information is to provide Strickly Boarding’s visitors with a superior customized online experience. We use the customer contact information to fill orders, contact purchasers to inform them of their order status, to send promotional information, to enhance the operation of our site and administer our systems. We review the actions of Strickly Boarding’s visitors on an aggregate basis to determine customers' preferences. Strickly Boarding also does research on our visitors' demographics, interests, and pages viewed based on the information provided to us during ordering, a promotion, from our server log files, from our web site analysis agents, or from contests, drawings or surveys. We will use this data to tailor the visitor's experience at our site, to improve our marketing and promotional efforts, to statistically analyze site use, to improve our product offerings, and to customize our site's content, layout, and services. We receive reports from third party ad servers, content servers, or web site analysis agents that tell us how many ads were presented and clicked upon or what content was served or viewed.

We gather information in the following ways:

We collect IP addresses for the purposes of system administration, to gather broad demographic information, to enable ads to be served on our site, to report Non-Personally Identifiable Information to our advertisers, and to monitor the level of activity on our site. We collect information from visitors to our site regarding the URLs they came from, domain types (e.g., .com or .org), their IP addresses, the date and time of their visit or order, the number of visits and orders, the number of visits per browsing session, the server type, the operating system and browser type used to come to the site, the country, state and telephone area code where their servers are located, the pages and page titles of our site that visitors viewed during their visit, whether the visitor's computer is enabled for Java or cookies, browser language, applications and plug-ins, and any search terms entered on our site.

When you order from us, we collect personally identifiable information from you. If you order one of our products or services, we will collect and maintain your name, e-mail address, billing address, shipping address, telephone number, product selections, order number, referring URL, IP address, page you bought from and a password. We collect this, and other information, as disclosed in this Policy, in order to fill your order, to communicate with you about your order and to send you promotional materials. Before confirming your order, you will have the opportunity to review the product order form and make changes and additions to the information it contained and these changes will be automatically kept for future use.

Gift Certificates
If you purchase a gift certificate from our site, you will give us the recipient's name and e-mail address if you wish to send the certificate by e-mail. If you wish to send a certificate by regular mail, you will give us the name, mailing information and phone number for the recipient. The recipient information you give us will only be used to send the gift certificate and for no other purpose.

Online Surveys and Polling
In order to improve our services to you, we ask some of our customers to voluntarily complete surveys, which may be collected by an independent third party. Individual survey answers are confidential, although Non-Personally Identifiable Information is collected and disclosed to third parties. If you do not wish to participate in a survey, simply decline to participate when asked.

Contests and Sweepstakes
When you enter a contest or other promotion, we may ask you for contact information such as your name, address and e-mail address in order to administer the contest, to send you promotional e-mails, notify winners and make the winners' list publicly available pursuant to certain states' laws. You consent to such promotional use and disclosure of this information as a condition of your participation. As a condition of receiving any prize, you will be required to submit an Affidavit of Eligibility, for us to ensure that you are eligible to receive the prize according to the Contest Rules.

Newsletters & Promotional E-mails
We offer free newsletters, such as our Boardrider’s Club Newsletter, and promotional e-mails as a service to our customers. We will send you newsletters and e-mails periodically listing current specials and deals. To stop receiving our newsletter, send an e-mail to us at info@stricklyboarding.com.

Contact Information and Third Party Data
If you contact Strickly Boarding or our customer service representatives by telephone, e-mail or letter, we may keep a record of your correspondence or comments. If you report a problem with our site, we may collect such information in a file specific to you. If you contact us through our feedback area or by calling one of our customer service representatives, we may ask for your name, e-mail address and order information in order to send you a reply. If other users or third parties send us correspondence about your activities or purchases on our site, we may keep the information in a file specific to you.

We use cookies and may allow others to use cookies in the operation of our site.

Action Tags/Web Beacons
We may use and allow others to use action tags or web beacons in the operation of our site; to find out what action tags and web beacons are and how they are used, click here.

3.     With whom do we share your information?
Fulfillment: The information collected by Strickly Boarding is used for processing orders, keeping you informed about your order status, for statistical purposes, for improving our site and its performance, to serve ads, and to notify you of products or special offers that may be of interest to you. We will disclose your Personally Identifiable Information to third parties to charge your credit card, fill your order, deliver your order, provide customer service, provide you with credit and deliver promotional e-mails to you from Strickly Boarding. For example, we must release your credit card information to the card-issuing bank to confirm payment; and release your address and telephone information to the delivery service to deliver products that you ordered. In addition we retain the right to share your Personally Identifiable Information with third parties at our sole discretion. You can always contact us in order to have us suppress your Personally Identifiable Information from our systems by e-mailing us at info@stricklyboarding.com. Then we will not share your Personally Identifiable Information with Other third parties, except as under the section “Compliance with Service of Process or Law Enforcement” below or to protect the rights of Strickly Boarding, its suppliers and/or its customers. Please allow 90 days to process the change, and you acknowledge that most of the services provided on our site will not be available.
Non-Personally Identifiable Information: We may provide Non-Personally Identifiable Information about our customers' sales, traffic patterns, and related site information to third parties, but these statistics do not include any Personally Identifiable Information.
Services Provided on Our Site: Except as otherwise stated in this Policy, without your consent, Strickly Boarding does not disclose its customers' Personally Identifiable Information to other merchants.
Data Analysis Agents: The information collected by or for Strickly Boarding may be provided to an outside company for the purpose of analysis. That analysis is to help us to improve our site and product selection, and to notify you of special offers that may be of interest to you. That data analysis agent may not share any Personally Identifiable Information with others, or use it for any other purpose than to help Strickly Boarding.
E-mail Distributor's Use of Action Tags: Our third-party e-mail distributor may also use action tags. They may, for example, keep track of when a promotional e-mail is opened and provide Swell with ongoing aggregated reports of how many customers have responded. We share with them web site usage information about visitors to our web site who have received a promotional e-mail or other targeted promotional campaign. They use the information for the purpose of targeting future campaigns and upgrading visitor information used in reporting statistics. For this purpose, we and our third-party e-mail distributor note some of the pages you visit on our web site through the use of action tags .
Compliance with Service of Process or Law Enforcement: Occasionally Strickly Boarding may be asked by law enforcement or judicial authorities to provide Personally Identifiable Information to the appropriate governmental authorities. We will disclose Personally Identifiable Information upon receipt of a court order, subpoena, or to cooperate with a law enforcement investigation, without prior notice to you. Strickly Boarding fully cooperates with law enforcement agencies in identifying those who use our services for illegal activities. We reserve the right to report to law enforcement agencies any activities that we believe to be unlawful.

4.     How can you update or correct your Personally Identifiable Information?
We believe you should have the ability to access and edit the personal information that you have provided to us. During the online ordering process you can review, change, or delete the information that you have submitted. You may change any of your personal information in your account online at any time. We encourage you to promptly update your information if it changes. You may ask to have the information on your account deleted or removed; however, because we keep track of past purchases, you cannot delete information associated with past purchases. Also, as a security measure we "back up" the data stored on our systems, and such prior information cannot be completely removed from our databases. As a result, you should not expect that all of your Personally Identifiable Information will be completely removed from our backed-up databases.

5.     What are your choices regarding collection, use, and distribution of your information?
We may from time to time send you e-mail or other communications regarding current promotions, specials and new additions to the Swell site. You may "opt-out," or unsubscribe from our newsletters by following the unsubscribe instructions in any e-mail you receive from us. After doing so, Strickly Boarding users will not receive future promotional emails unless they open a new account, enter a contest, or sign up to receive newsletters or emails.

Ad-servers and other Content Servers: You may also set your browser so that it will not accept "cookies" to prevent assignment from the ad server of a unique identifier; however, you will be unable to shop on our site if you do so.

6.     What security precautions are in place to protect against the loss, misuse, or alteration of your information?
In order to most efficiently serve you, credit card transactions and order fulfillment are handled by established third party banking establishments, processing agents and distribution institutions. They receive the information needed to verify and authorize your credit card or other payment information and to process and ship your order. When you access your account information, the information is kept on a secure server. All of the customer data we collect is protected against unauthorized access by physical security means.

7.     A special note about children's privacy
You must be at least 18 years old to have our permission to use this site. Our policy is that we do not knowingly collect, use or disclose Personally Identifiable Information about visitors under 18 years of age. If you are the parent or guardian of a minor under 18 years of age and believe that they have disclosed personally identifiable information to us, please contact us at info@stricklyboarding.com so that we may delete the minor's information.

8.  You should carefully review privacy policies of any third party sites accessible from Strickly Boarding.
Other sites accessible through our web site have their own privacy policies and data collection, use and disclosure practices. Please consult each site's privacy policy. Strickly Boarding is not responsible for the policies or practices of third parties. Please be aware that this site may contain links to other sites on the Internet that are owned and operated by third parties. The information practices of those web sites linked to Strickly Boarding are not covered by this Privacy Policy. These other sites may send their own cookies to users, collect data, or solicit personal information.

9.  Contacting Strickly Boarding about privacy questions or concerns.
If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please contact Strickly Boarding by sending a letter to:

Attn: Privacy Compliance Officer
Strickly Boarding Company, LLC
630 South Cedros Avenue
Solana Beach, CA 92075

You may also contact us by e-mail at info@stricklyboarding.com

10.  Privacy Policy changes
This Privacy Policy was last changed in October, 2012. If Strickly Boarding makes changes to any terms or conditions of the Privacy Policy, the changes will be posted in this document so that you will always know what information we gather, how we might use that information and to whom we will disclose it. We may change, modify, add or remove portions of this Policy at any time, and any changes will become effective immediately upon being posted unless we tell you otherwise.


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